W Hotels

Client:

W Hotels Online Campaigns

Year:

2006 - 2007

Usage:

Roles:

Interactive Design

Animation

Illustration

Art Direction

As an Art Director for the NYC agency, RDA International, I worked on several online campaigns for the W Hotels to advertise special events, sales promotions and specific properties. My illustration skills also came in handy in developing storyboards and launch campaign concepts for their spin-off property Aloft Hotels.