I am Ardith the Ardith.
I am a seasoned Los Angeles-based creative leader who literally and figuratively wears many hats. I am deeply committed to promoting wellness, inclusivity, and belonging in all aspects of my life and am eager to partner with individuals, brands, and organizations daring and caring to do the same.
Let's team up to bring joy, creativity, efficiency, and positive change to your projects.
Photo by Jason Flynn
I follow these same steps.
01
Find the Why
This is the North Star. As with any goal, it helps if it's S.M.A.R.T. — specific, measurable, achievable, relevant, and time-bound. "Make it pretty" is not specific enough. ¯\_(ツ)_/¯ That goal doesn't even fly when I'm my own client.
When the project gets off-track, the Why — a concrete and well-defined goal — will save us every time. Without a specific purpose, be prepared for potentially costly random meandering.
02
Understand the Who
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Who are the people using whatever you're creating? What do we need to do so that we can see them as real people?
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What do they need? What do they care about?
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Where, when, and how will they be using your creation?
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How will we know our solutions are solving the right problems?
03
Be Curious
Each project is a new learning opportunity. Immerse yourself. Don't assume that this is "just like that other project" even if the client says so. Even if you were the one who created "that other project." There will be something new in Step 01 or Step 02 that could result in the difference between ok and revolutionary.
Beyond your target audience, listen actively to your stakeholders and to your team. It's impossible to please everyone, but having empathy for other people's concerns and respect for their ideas, lives, and backgrounds will enable smoother collaboration.
![LABOR OF LOVE — Last night was an awe inspiring celebration of solidarity, resilience, and the shared history of the “Young, Gifted and Brown.” Thanks to my cuz, Christy Luna, for inviting me to this special night curated and produced by Kat Carrido Bonds and AKB Media.
I feel lucky that I was able to experience a performance by the eminent Afro-Filipino Salsa Soul Legend, Joe Bataan, 🤩 in such a breathtaking venue.
Loved Quetzal’s performance and especially enjoyed their collaboration with Rondalla Club of LA. So moving. 🥹
All you have to do is check out the shot of me bumping into Faith Santilla at the after party to know how starstruck I was by her! 😳(Thanks for the photo, Katrina!📸🤣) What an undeniable Super Woman with a beautiful soul and giant heart. 💗 Her powerful poetry is fueled by her lived experience as a union organizer and activist.✊🏽
Happy Filipino American History Month!🇵🇭🇺🇸
Happy Birthday, Christy! 🥳
Happy Birthday Weekend, Larry Itliong! 🎂
@christinaluna
@katcarridobonds
@akbmedia.presents
@therealjoebataan
@quetzalmusic
@rondallaclubla
@faithsantilla
@knlfolkarts
#fahm
#filipinoamericanhistorymonth
#filipina
#filipino
#filipinx
#pinoy
#pinay
#family
#love
#community
#kapwa
#latergram
#livemusic
#rondalla
#afrofilipino
#salsa
#soul
#poetry
#spokenword
#dance
#performingarts
#losangeles
#mabuhay
#vivalaraza
#larryitliong
#philipveracruz
#doloreshuerta
#cesarchavez
#bettertogether
#laboroflove
[My Panyo Wrap is by @anthillfabric.💙💛❤️]](https://scontent-iad3-1.cdninstagram.com/v/t51.82787-15/569763267_18513360820070994_4662681051959697094_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=104&ccb=1-7&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=HsoRVwpmb-YQ7kNvwHKiW3B&_nc_oc=AdnudWZrjXJLc4tA6yVNsDEnBr5q-Z43f6AfWcSfOrKg9p9MV7eps-SFVozyb4-ZJzw&_nc_zt=23&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=q4eVx7xL4rXKtlUlmMX--g&oh=00_AfeFpVKrc-J5kHLf13FQINEd7jTC-aTP1e57mkev798JAw&oe=6908068F)
![FAHM-ily === Happy Filipino American History Month 🇵🇭🇺🇸=== Family + Friends + Culver City Community gathered at the City Hall proclamation last tonight.
Felt so proud to rock my mom’s barong mini dress side by side with my kali warrior. She sported my Tito Tony’s vintage barong. [My ear cuff is from @nativesol.✨]
Support Local Filipino/a/x Businesses:
@kali_culver_city
@knlfolkarts
@ube.arte
@pakaraguian_kulintang_ensemble
@bahaynatin.venice
@nativesol
#fahm
#filipinoamericanhistorymonth
#filipina
#filipino
#filipinx
#pinoy
#pinay
#family
#love
#proudmama](https://scontent-iad3-2.cdninstagram.com/v/t51.82787-15/565124231_18510229321070994_3795249342595081213_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=100&ccb=1-7&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=v8mSDFZdemQQ7kNvwGi9UZf&_nc_oc=AdmQl-awluPiXV3pTC5_7yCun6SLbqinAcjMVTE0iJWcJ0t_JmAUEySUXvCvl9RQUNo&_nc_zt=23&_nc_ht=scontent-iad3-2.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=q4eVx7xL4rXKtlUlmMX--g&oh=00_AfcowlzGLFMWZ6SdI7WC3BPmZzxGTtAGfaFGZcJnCFOY9Q&oe=690819CE)
![Happy Filipino AMERICAN HISTORY Month!
“Filipino Americans are the second-largest Asian American group in the nation and the third-largest ethnic group in California, after Latinas/os and African Americans. The celebration of Filipino American History Month in October commemorates the first recorded presence of Filipinos in the continental United States, which occurred on October 18, 1587, when “Luzones Indios” came ashore from the Spanish galleon Nuestra Señora de Esperanza and landed at what is now Morro Bay, California.” [Source: http://fanhs-national.org/filam/about/]
I did this illustration back in 2004 with my sister to honor our grandfather who trained in Filipino martial arts back in the 1940’s. Arnis, also known as Kali or Escrima, is weapon-based fighting (sticks, knives, improvised weapons), but also includes hand-to-hand combat and weapon disarming techniques. If you do a search on “Filipino martial art in the movies,” you’ll find it featured in movies like THE BOURNE IDENTITY series. 🇵🇭🇺🇸💪🏽🥢🗡️🖊️👊🏽🤩
#october #filipinoamericanhistory #fahm #arnis #kali #escrima #filipinomartialarts #filipino #filipina #filipinx #pinoypride #pinapride #filipinopride #filipinapride #family #love #lolo #vectorart #vectorillustration #adobeillustrator](https://scontent-iad3-1.cdninstagram.com/v/t51.29350-15/384985670_1067302944679874_734619585703577593_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=109&ccb=1-7&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiRkVFRC5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=KcB8JY6keTsQ7kNvwFVDVNe&_nc_oc=Admk-UoyKjv_yowCqbktUmcy8LY8nNqWh_N_34xl-XT48dLSc_0nLnAYUuvx6Tqk__8&_nc_zt=23&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=q4eVx7xL4rXKtlUlmMX--g&oh=00_AfdiSrFioWyzE2NmFE-NUGaOkzCCdDe-JWrd85GeR1fWyg&oe=69080619)
